Kaizen
The word ‘Kaizen’ means continuous improvement. Never settle for mediocrity—There's always room to make our designs better, one iteration at a time.
Details Matter (A Lot)
The design details of a product reflects its brand. From spacing, typography, component sizing to micro-copy, each element should be meticulously crafted.
Design for humans
Good design balances between aesthetics & functionality while showing empathy towards the user's emotions, behaviours, and jobs-to-be-done.
Delight by Design
Subtle interactions, playful animations, and creative copy—Tiny design elements like these create magical user experiences.
Experience
Jul 2024 - Present
Designed the Vendor Management App to streamline vendor operations, improving task visibility and reducing manual coordination.
Designed & launched the company’s first website on Framer, establishing a digital presence that attracted 1.9K+ unique visitors in the first month and converting 10%+ into potential client leads.
Conducted usability testing and iterative improvements, enhancing user workflows and reducing friction in task completion.
Ultimez Technology
Sep 2023 - Dec 2023
Designed a mobile app for a laundry company that replaced the company’s manual order system, enabling online bookings and citywide service expansion.
Developed a structured order flow for seamless pickups, tracking, and payments, reducing reliance on walk-ins and calls.
Mtrench
Nov 2022 - Sep 2023
Designed an Employee Management SaaS platform to centralize project management, attendance tracking, and team collaboration.
Optimized task workflows and dashboards, reducing friction in daily operations and improving team productivity.
2018 - 2022
2023
